New Articles

  1. Two-factor authentication

    To better secure your Ads Manager account, you can set up two-factor authentication.  If you enable two-factor authentication, we send a unique code whenever you attempt to login, update your email address/password, or update your authentication se...
  2. Change to impression reporting for sponsored products

    Improving how we report impressions Starting January 18, 2022 , Instacart Ads reports viewable impressions for all sponsored product ads (formerly known as featured product ads) in both Instacart Ads Manager and the Instacart Ads API. This change ...
  3. Policies

    Content Ads must meet creative guidelines as defined by the ad format and provide a high-quality, engaging, and positive customer experience. Content should be relevant and enrich the shopping journey. Ads and ad elements must adhere to the follo...
  4. Display creative guidelines

    Use these guidelines when adding creative assets to your display ad groups. Learn more about display ads . Shoppable display guidelines Creative guidelines These guidelines apply to the shoppable display ad format, which includes lifestyle im...
  5. Managing display ads

    Check campaign or ad group status Ads Manager monitors the status of your campaigns and ad groups. Please note that the account, campaign, and ad group must all be active in order to participate in auctions. Campaigns Check your campaign sta...
  6. Setting up display ad groups

    Each display ad campaign can contain multiple ad groups. Each ad group contains 1 display creative customers see, according to the targeting criteria you set. Create a new display ad group Go to the navigation bar on the left-hand side. Click C...
  7. Measuring display ad performance

    Display analytics NOTE: You can break down display ad metrics by ad group keywords. We measure the following display ads metrics— Spend:  How much budget your ads spent. Ad viewable impressions:  An ad viewable impression is counted wh...
  8. Setting up display campaigns

    To create a new campaign— Click  Create Campaign in the top-right corner. Type a descriptive  Campaign name . Use naming conventions that will help you easily organize your new, current, and future campaigns. Select your Campaign object...
  9. Insights Center

    The Insights Center provides data and metrics on your brands’ performance. Access sales and share data at the daily and universal product code (UPC) level from across the Instacart Ads ecosystem in a syndicated hierarchy with thousands of catego...
  10. Duplicating sponsored product campaigns and ad groups

    You can duplicate existing campaigns/ad groups and edit the details instead of creating new ones from scratch.  Please note, override keyword bids from the original campaign/ad group transfer to the new campaign/ad group, but default keyword bids d...